Your restaurant website plays an important role!
Why a website is becoming increasingly important
Search options are shifting
People used to ask their friends, but nowadays they go on their own in search of the perfect restaurant visit. Understandably so, because a quick entry via smartphone is done in no time. Thanks to the Google algorithm, suitable results are also displayed according to my search criteria. and displayed. It is therefore important from the outset to create your restaurant's website with clearly assignable keywords, meta titles and unique description texts. With a focus on content, Google primarily evaluates the structure, performance and value of your website. Above all, the long-term maintenance and support of the site is one of the most important factors for being found for a long time. Would you like to talk more about Google, its criteria and technical SEO content? Then simply get in touch with us and let us inspire you!
First impressions are becoming more important
Based on various surveys and statistics, the first impression is one of the most important criteria for staying or leaving a website. Logically, this is how it is in reality, as we all know. The eye eats with you is an appropriate saying, because young people in particular are easier to reach with images and videos. Why? Through social media in the early years. Even small children are able to use tablets and smartphones, which certainly doesn't lead to them picking up the phone and making reservations later on. Technology is already educating your customers to become digital nomads and this train of progress cannot be stopped or changed. The only way to future-proof the company for later generations is to set it up early in the digital sector. Whether online reservation systems, innovative websites or a strong social media presence. At the end of the day, it is the searcher who decides which first impression was decisive for the visit.
Guests are looking for added value
You have now successfully launched your website and are eagerly awaiting the first visitors and interactions. Unfortunately you have forgotten something important, your website is like 1000 others. There is no outstanding reason to visit your site besides all the others. Why? They offer no added value. Many restaurants use a simple and inexpensive variant of visibility - a digital business card or colloquially: landing page. A website in 2021 must offer more than just an overview of opening hours or a quickly inserted contact option. With great attention to detail and unusual concepts, you can impress your visitors not only with culinary delights, but also visually before they visit the restaurant online! What added value are guests looking for on a restaurant website? Quite simply, just ask yourself what you would expect to find on a good gastronomy website. Of course, we are talking about a digital menu with prices, and a route planner is also a must! But make sure you do much more. How about an online reservation including table selection, for example? At the same time, they show the current weather with up to a 6-day forecast for the optional possibility of making a reservation outside on the terrace. Also offer a delivery service and much more! There are countless ways to make a visit to your website appealing to your guests. We will show you how, and above all, what is right and sensible for your concept!
Competitiveness
Another point that should not be underestimated is competitiveness. To believe that every restaurateur thinks the same way when it comes to websites, online reservations and delivery services is a mistake. As a provider of the Reservia SaaS solution, we see on a daily basis how differently restaurateurs work and are accordingly present. We believe that an appealing website with added value, good content and unique features is important and boosts sales regardless of the industry! After all, you represent your entire company, worldwide. So why are so many restaurant owners poorly or not at all represented on the Internet? This is mainly due to a lack of understanding and the overcrowding of solutions on offer. It's a bit like looking for a needle in a haystack. But don't worry, we bring light into the darkness, Reservia is your reservation system including website solution, period. No blah-blah, no empty promises. We are your professionals when it comes to websites, innovative features and your reservation process. Simple, clear, high-performance and visually appealing - that's what Reservia is all about and that's what we stand for. Competitiveness is guaranteed with us as your partner. Our reservation software is based on the latest standards of browser-based programming(WebAssembly) and is combined with years of agency experience in the field of web design & marketing.